From a storybook suite to social-first demand

Sheraton's Goodnight Moon Suite was a one-room wonder, an immersive, storybook-inspired experience inside a Boston hotel, bookable through Marriott Bonvoy Moments for a limited time. The challenge was making something small in footprint feel big in culture, and driving high-intent demand before the booking window closed.

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2.6M+

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72 Hours

What we did

Building on the suite concept created by Wieden+Kennedy, Corner Table led the influencer activation end to end, from strategy and creator sourcing to briefing, negotiation, and content review. We partnered with parent creators who knew the rhythm of busy days and bedtime routines, so the experience felt less like a hotel promotion and more like a memory families could step inside.